The internet today is a very competitive place for internet marketers. Google and many other search engines need to be able to trust your website, and that is where page rank comes into play. The more page rank your website has coming to it from trusted links, the more your website will be trusted by the search engines and your rank will start to improve. How do you find these high page rank backlinks for your website? Well I like to use a little tool called SEO SpyGlass, in my opinion it is the best search engine optimization software for finding the high page rank backlinks that you need in order to rank well.
So how does SEO SpyGlass work to find high page rank backlinks?
Well the software allows you to enter your competitors domains into it, and then shows you the backlinks of your competitors. Basically you are spying on your competitors link strategy so that you can use the links for yourself and out do them to take page one or even the first spot in Google or any other search engine! That is not all it also gives you a wealth of information about each link.
What kind of information does it give you about each backlink?
- If the link is Do Follow or No follow
- Anchor text (very useful)
- Page PR
- External Links (less is better)
- Link Value
- Domain IP (so you do not link from the same IP too much)
- DMOZ Listing
- Yahoo Directory Listing
- Alexa Rank (lower is better)
- Domain Age
This is why I think SEO SpyGlass is the best search engine optimization software out there!
What information should you focus on the most to gain high rankings in Google using this tool?
Well after I analyze my competitors links I only focus on the most important information to gain rank. The most important information would be to make sure that the link has high PR and that the link is Do-Follow. The next thing I look at is how many external links there are, less is better because page rank is divided between all outbound links, the less external links the more PR your page will get! You can also use some No-Follow links if they have a low Alexa ranking you can still get lots of traffic from the links that are on their site alone!